How Startup Funding Rounds Differ: Seed vs. Series A (2024)

How Startup Funding Rounds Differ: Seed vs. Series A (1)In Silicon Valley, innovation is everywhere.

That normal-looking garage across the street? It just might be the home of the next big technology to change the world.

Larry Page and Sergey Brin started working together from their Stanford dorm room to create Google. Only when they got funding in 1998, did the pair "upgrade" to theirroomy garage officein Menlo Park. From the days in the garage, and a few rounds of funding and innovation later, Google has become a household name — processing over3.5 billion search queriesper day.

For every huge success story like Google, Uber, or AirBnB, there are many more companies that flop.According to Klipfolio,65 percentof the startups VCs invest in return less than the capital invested. Unsurprisingly, San Francisco VCs are extremely aware of the data, which is why they plan for the majority of their investments to be total failures — it's all part of the game.

How Startup Funding Rounds Differ: Seed vs. Series A (2)

This is both good news and bad news for early-stage startups wanting to raise venture capital:

The bad? The odds of success appear to be stacked against you from the start.

The good? There is a high probabilitysomeonewill invest, given a demonstrated amount of traction with a viable MVP.

While understanding how to gain introductions,pitch VCs, and set terms is important, there is another aspect of the fundraising process that is equally as vital: Understanding the difference in fundraising options.

Surprisingly, the choice between a Seed Round and a Series A isn't always straightforward.While both are considered stepping stones on the road to IPO success, understanding the difference between the two types of funding is important. In this article, we'll review both options to help you determine the best for your company.

Raising a Seed Round? Get our guide:12 Things You Should Know About Raising a Seed Round. How Startup Funding Rounds Differ: Seed vs. Series A (3)Seed Round vs. Series A: What Startups Need to Know

Before we get started, let's review the basic definitions of the two terms:

Seed Round:Refers to a series of related investments in which 15 or less investors "seed" a new company with anywhere from $50,000 to $2 million. This money is often used to support initial market research and early product development. Investors are typically rewarded with convertible notes, equity, or a preferred stock option in exchange for their investment.

Series A:Refers to a smaller number of angel investors or VCs who contribute an average of $2-10 million in exchange for equity. The fund is named after the type of equity investors hope to eventually receive: Series A Preferred shares. This implies they will be the first group of investors to receive preferred shares.

Now that we have reviewed the terms, let's take a deeper dive into the differences:

Raising a Seed Round

A great analogy for understanding the functionality of a Seed Round is that of planting a tree. Trees don't grow overnight; they start out as small seedlings that form strong roots, laying the foundation for the majestic masterpieces that eventually grow.

Similarly, Seed Rounds are meant to supply startups with the capital they need to build the kind of foundation that yields a profitable business. Seed Round funding is typically used for things like hiring instrumental team members, market testing ideas, and further developing MVPs.

Once a startup has raised a Seed Round they can use that capital to iron out the kinks of business models and product-market fits. Arguably, the most important opportunity given to founders during the Seed Round is the freedom to fill in their "knowledge gaps" with key players. No founder is expected to know everything, and having access to experienced investors who can troubleshoot is almost as important as the cash itself.

Unfortunately, once a startup jumps to Series A, the ownership requirements of much larger funds leave less negotiating room to bring on knowledgeable investors whose expertise might be needed later on. Thus, most tech startups would do well to take their time forming the right Seed Round partnerships, before moving on to Series A.

Key Benefits of Raising a Seed Round:

  • More time to fine-tune your business model.
  • More time to connect with instrumental business partners.
  • Supports lower dilution and more capital for future rounds.
  • More flexibility to pivot and change course, according to market demand.

If a Seed Round signifies planting the tree (and rooting the company with a strong foundation), a Series A signifies sprouting branches...

Raising a Series A

Once a VC, or group of VCs, has poured significant funds into your startup to form a Series A, you are expected to grow FAST. Thus, the primary question to ask oneself before pursuing a Series A is essentially: Do we have both product-market fit and proven systems that will allow us to easily multiply our revenue within the next 18 months?

Though not typical, it is not unheard of for startup founders to completely skip the Seed Round and go straight to Series A. In such instances, a prominent VC has usually extended an offer before the startup expected to receive one. Considering the significant jump in capital, saying no to such an offer can be challenging.

Why would anyone ever say 'no' to more capital? Surprisingly, there are many reasons whymostearly-stage founders are better off taking a Seed Round.

As Rob Go, cofounder of NextView Ventures, notes:

Seed rounds allow you to put some wins on the board for your company, and then run a process to really maximize your Series A round and the firm and person that you would want to work with. When jumping 'straight to A,' entrepreneurs usually do need to sell a large chunk of their company to make it worth the while of a large VC to write a big check.

According to Go, the dilution in such instances is typically greater than the often advised 20 percent! That means the capital raised will have to last the founder through the next two value accretive inflection points so they can justify raising more cash during subsequent rounds.

With that said, there are some instances where skipping the Seed Round in favor of Series A makes sense. For example, say your startup genuinely needs significant amounts of cash to prove its business model. It's not uncommon for enterprise projects to require more product development than the $1 to 2 million a Seed Round can provide.

Otherwise, asMatt Turck, VC at FirstMarksuggests:Straight-to-Asare often serial entrepreneurs who either already have experienced a large exit with a previous company, or already have proven significant success in the industry of their current project.

Key Benefits of Raising a Series A:

  • Ability to scale faster with larger partners and more cash.
  • Increased notoriety, prestige, and name recognition within the community.

The bottom line: The pressure to perfect product-market fit and build a scalable marketing blueprint that comes along with a Series A is too intense for most early-stage startups. Fail to deliver on both fronts and an otherwise promising startup might be closing its doors all too soon.

Seed Round vs Series A: Which Should You Raise?

Pursuing a Seed Round before a Series A is the best option formoststartups.

Jump “Straight to A," and you will most likely have tosell a larger equity portionin exchange for that larger check. As previously discussed, more funding translates to increased pressure to scale and less time to fine-tune the kind of factors that ultimately make or break companies (i.e. Product-to-Market Fit, Customer Acquisition Rates, Customer Lifetime Value).

In exchange for the $2 to $10 million provided by your Series A, you should already have optimized your distribution, determined a working business model, and assembled the key players your team needs for success. Don't yet have these things in place? You are probably better off raising a smaller amount of cash in a Seed Round.

Regardless of what you decide, your ultimate success will depend just as much on cash flow management as anything else. Raise too much capital, and you're parting with precious equity you may need to negotiate with later on. Raise too little, and you risk feeling frustrated by an inability to hire top talent, a loss of momentum and a slower path to growth.

Got more questions about fundraising?

Get the guide:12 Things You Should Know About Raising a Seed Round, and get the tips and best practices to make your fundraising rollercoaster more productive.

How Startup Funding Rounds Differ: Seed vs. Series A (4)

12 things You Should Know About Raising A Seed Round

The Tips and Best Practices To Make Your Fundraising Rollercoaster More Productive.

How Startup Funding Rounds Differ: Seed vs. Series A (2024)

FAQs

How Startup Funding Rounds Differ: Seed vs. Series A? ›

Both seed funding and Series A funding are important stages of financing for startups. However, the key difference is in the purpose of the funds. Seed funding is used to finance a startup's initial costs, while Series A funding is used to finance a startup's growth.

What is the difference between seed round and Series A round? ›

Series A funding comes after there is already a product and obvious traction. Seed funding is usually the first round of funding and raises a small amount of capital. In series A, the startup receives more capital to support future growth.

What is the difference between seed funding and Series A funding for a start up or venture? ›

Series A is the next round of funding after the seed funding. By this point, a startup probably has a working product or service. And it likely has a few employees. Startups can raise an additional round of funding in return for preferred stock.

What is the difference between venture round and Series A? ›

This funding type is used for any funding round that is clearly a venture round but where the series has not been specified. Series A and Series B rounds are funding rounds for earlier stage companies and range on average between $1M–$30M. Series C rounds and onwards are for later stage and more established companies.

How much bigger is Series A than seed? ›

The investment in series A is higher than the seed round— usually $2 million to $15 million. As such, investors are going to want more substance than they required for the seed funding before they commit to a series A funding round.

Can you skip seed round? ›

A Series A often happens after a seed round, but some companies that have bootstrapped their way to success can skip the seed round. You are probably ready for a Series A if: You have compelling metrics (growth, unit economics), have figured out customer acquisition, and are growing rapidly.

What does seed round mean in startups? ›

A seed round is a financing round that raises initial capital to start a business. Seed capital often comes from the company founders' personal assets, friends and family, angel investors, and VCs.

How long between seed and Series A? ›

Series A. Again, not all startups who raise a seed round go on to raise a Series A, but after raising a seed round, the average time until a startup raises a Series A is 22 months.

How many startups raise Series A? ›

The study titled “Series A Landscape Report” said, “Out of the over 2,500 startups that had raised seed funding between 2015-2022, only 29% (i.e., 734 companies) managed to raise a Series A round (typically the first round of institutional venture capital funding).”

What comes after Series A funding? ›

The initial round of funding after the seed stage is Series A. The second is the Series B and then the third is Series C.

What do VCs look for in Series A? ›

VCs look for a competitive advantage in the market. They want their portfolio companies to be able to generate sales and profits before competitors enter the market and reduce profitability. The fewer direct competitors operating in the space, the better.

What defines a Series A round? ›

A series A round (also known as series A financing or series A investment) is the name typically given to a company's first significant round of venture capital financing. The name refers to the class of preferred stock sold to investors in exchange for their investment.

Do VCs invest in Series A? ›

VC funds invest in companies across their growth life cycle, from Series A through their public offering. Many invest repeatedly in their portfolio companies when these companies seek to raise subsequent rounds of capital.

What is the average seed round size in 2023? ›

After peaking in 2022 at $2.5 million, the median U.S. seed round dipped to $2.3 million in Q1 2023. The average dipped slightly from $3.7 million to $3.6 million. Of course, that's still far above where those deal sizes were less than a decade ago.

What percentage of seed companies raise Series A? ›

In fact, less than 10% of companies that raise a seed round are successful in then raising a Series A investment. A Series A investment provides venture capitalists, in exchange for capital, the first series of preferred stock after the common stock issued during the seed round.

How much should I give away in seed round? ›

How Much Equity Should be Given Away in a Seed Round? A general rule of thumb is giving away between 10-20% equity during a seed round. This may likely be to angel investors who are willing to put in checks right at the origin of a company during the early stages.

Do you need revenue for seed round? ›

Investor community StartEngine recommends that companies aim to raise their seed round "when they have less than $3 million annual recurring revenue (ARR).” The average amount of funding raised in a seed round is $2.2 million, but it can be as low as $100,000 or as high as $5 million.

How hard is it to get seed funding? ›

Fundraising for startups, in general, is a challenge. Pre-seed investment is even more difficult to secure because you have little to back up your claims. The process will be long, arduous and complex, but securing the support of pre-seed investors has the potential to supercharge a business's growth.

How many startups fail after seed round? ›

One in five startups, 20%, fail by the end of their first year. Approximately 20% of startups fail by the end of their first year.

What is the difference between seed and Series A? ›

Seed funding is typically used to finance a startup's initial costs, such as product development, market research, and business formation expenses. Series A funding is typically used to finance a startup's growth, such as hiring new employees, expanding into new markets, and increasing marketing spend.

Why do most seed startups fail? ›

The four primary causes of seed stage startup failures are an inability to generate revenue, an inexperienced team, unrealistic expectations, and a lack of focus. However, with a clear understanding of these risks and how to avoid them, some seed stage startups will be successful.

What percentage of startups make it to Series A? ›

The funding amount at this stage is typically between $50,000 – $200,000 and the target runaway is 3 to 9 months. About 60% of companies that reach pre-series A funding fail to make it to Series A, so the success rate is only 30%-40%. We can name such successful examples of pre-seed funding startups in 2021: Copy.ai.

How much do founders make in Series A? ›

At pre-seed, founder equity is approximately 38.65%. This decreases by 9% at seed to 27.18%, and then another 9% at Series A to 18.52% (founders tend to give away 20-25% of their equity per round.)

How much should you raise in Series A? ›

Series A startups raise anywhere from $2-$20M with lots of variations in valuation. They usually have established proof of product-market-fit by delivering revenue at a consistent growing cadence and have validated various customer acquisition channels. You may also want to read our Seed Funding guide.

How much does a CEO get paid for a Series A startup? ›

Again our data shows that the typical Series A CEO is pay is about $180,000 to $190,000 per year. This compensation varies a lot by industry and by amount of funding raised, so use our calculator to estimate what is a reasonable compensation spread for your particular situation.

Do Series A startups pay well? ›

On average, post-Series A startups are less competitive on base salary than you would find at a more prominent tech company. Startups will often justify this in two ways: “The experience, growth, and responsibility you'll find here will be much more meaningful than what you would find at a later-stage company.”

How much equity do you need to give up in Series A? ›

In a series A round, founders are advised to give up around 20-25% of equity to investors. These equity investments are often dependent on the kind of startup or business. Some businesses may give up more, while others must give out less equity.

How long does it take to get funding for Series A? ›

Series A funding planning and preparation could take around six months, but the actual process of formally pitching investors could be as quick as a few weeks. But one thing always remains true: As you close each round of funding, you should be thinking ahead to the next round.

How is Series A funding structured? ›

In exchange for their investment, typical Series A investors will receive common or preferred stock of the company, deferred stock, or deferred debt, or some combination of those. The entire investment is premised on the valuation of the company, how much it is worth, and how that valuation may change over time.

How long between Series A and b? ›

Still, startups can only delay fundraising for so long. Among the slowest quartile of startups, it took an average of 34.5 months to go from Series A to Series B over the past 12 calendar years. It's uncommon to see a gap of four years or more between rounds.

What is the conversion rate from seed to Series A? ›

The average European conversion rate from seed to Series A is 19% within 36 months from the seed. Series A funds can grow your startup, by kickstarting market expansion or developing new products and services. Rocsole, for instance, used its Series A fund to improve its product and focus on adding value for customers.

How long should Series A last? ›

Most Series A funding is expected to last 12 to 18 months. If a company still needs funds after this period to dominate its market, it can go through Series B funding.

How is Series A valued? ›

Finally, the Series A valuation is calculated by dividing the post-money valuation by the number of shares outstanding after the funding round. The pre-money valuation is important because it sets the stage for how much equity investors will receive in exchange for their investment.

What are the risks of Series A funding? ›

The primary risk associated with Series A funding is that it comes with strings attached. Investors may be granted veto power over certain decisions, board seats, or even majority control of the company's decision making. This can make it difficult for founders to maintain control of their company.

How long should a Series A round last? ›

Series A funding is meant to last between six months and two years to guide development. Business owners need a clear plan for how much money they will need in the Series A round to sustain their business throughout the product launch.

Can you have two series A rounds? ›

Q: Can I raise a series A round twice? You can.

What are the 4 stages of venture development? ›

The seed stage

Market research. Business plan development. Setting up a management team. Product development.

Do VCs invest in seed rounds? ›

Venture capitalists (VCs) invest in seed rounds to help a startup grow from its early stages into a larger company. A typical seed round includes investments from a few VC firms and angel investors. VCs typically invest between $500,000 and $2 million in a seed round.

Is Series A early stage? ›

After the pre-seed and seed round, series A financing is one of the funding rounds an early stage startup will encounter. By this point, the startup is showing promising growth potential and has achieved great milestones in the process of becoming a well-established business.

How many investors in a seed round? ›

The term “seed round” refers to investments in which no more than 15 investors provide early funds to start a new company.

What is the average deal size for a Series A? ›

The typical Series A deal size peaked in 2022 at $14 million (median) and $19.1 million (average). It has since come down to $12 million and $18.7 million, respectively — not a big drop, one could say.

How long should a seed round last? ›

A typical range is somewhere between 12 and 18 months. There are significant differences in the amount raised by companies at this stage, but expect rounds to range from $50,000 to $2,000,000.

How many seeds do I need to start a seed? ›

Some will suggest making a shallow hole in the center of the potting mix to put the seeds in and others will say to add seed right on the surface. It's best to add 2-3 seeds to each pot, in case one doesn't sprout.

What pops out of a seed first? ›

In botany, the radicle is the first part of a seedling (a growing plant embryo) to emerge from the seed during the process of germination. The radicle is the embryonic root of the plant, and grows downward in the soil (the shoot emerges from the plumule).

Does the root come out of a seed first? ›

The radicle (primary embryonic root) emerges from the seed first to enhance water uptake; it is protected by a root cap produced by the root apical meristem. Water is essential for metabolic activity, but so is oxygen.

What is a good Series A funding? ›

The Series A funding is about trying to scale the product and the team to take the company to the next level. There are many macro-economic and company-specific variables, but a Series A typically raises between $10 million and $20 million.

How much do startup founders get paid in seed round? ›

In Silicon Valley, it is normal for startup founders to pay themselves a salary after they've raised funding. Seed funded founders usually pay themselves a modest about; our data says $130,000 per year. Later stage founders may pay themselves several multiples of that.

What is the purpose of seed round? ›

A seed round is used to demonstrate your product, service, or team can seize a market. A series A round is used to scale the product, service, or team to attack and scale in your market (or a new market).

What is difference between seed and series B? ›

Seed funding provides a startup with the initial funds they need to get off the ground. Series A funding helps a startup grow and scale their business. Series B funding helps a startup scale their business even further. Each type of round has its own benefits, which can help a startup in different ways.

What comes before seed round? ›

Pre-seed funding is often the earliest stage of startup funding, coming before seed funding and other stages. During this stage, investors provide startups with capital to begin developing products in exchange for equity.

What is seed round size? ›

Seed rounds are typically between $2–$5 million with a post-money valuation between $20–$30 million. Though some seed funding is done on Simple Agreement for Future Equity (SAFEs) and convertible notes, the seed round is often the first round of equity financing.

What are the 3 advantages of seeding? ›

What are the 3 advantages of seeding?
  • Areas can be revegetated quickly and cheaply.
  • Seeds cost less than seedlings.
  • Seed is easier and cheaper to transport and store than seedlings.
  • Seeding requires less time and labour than seedlings.
  • A mixture of trees, shrubs and groundcovers can be sown at the same time.

What are the four types of seeds? ›

  • Breeder seed.
  • Foundation seed.
  • Registered seed.
  • Certified seed.

What is a typical Series A funding? ›

During a Series A funding round, a business usually will not yet have a proven track record, and may have a higher level of risk. During a Series A round, investors will usually be able to purchase from 10% to 30% of the business.

What comes before Series A funding? ›

Seed funding provides smaller amounts of investment capital and occurs before Series A funding. Some businesses may take out a line of credit as part of their seed funding, while Series A funding is equity-based.

What are the 5 stages of a seed? ›

The process of seed germination includes the following five changes or steps: imbibition, respiration, effect of light on seed germination, mobilization of reserves during seed germination, and role of growth regulators and development of the embryo axis into a seedling.

What happens after seed round? ›

It's not uncommon for startups to engage in what is known as "seed" funding or angel investor funding at the outset. Next, these funding rounds can be followed by Series A, B and C funding rounds, as well as additional efforts to earn capital as well, if appropriate.

How long does a seed round take? ›

A strong pre-seed founder will typically look to raise their seed round within 12 months of raising their pre-seed, but investors say it can depend more on how well a startup's executed things like developing its MVP and growing the team than a specific time frame.

How do you calculate seed round? ›

This is calculated by taking the total value of the company and subtracting the value of the shares that will be sold to the investor. Post-money valuation is the value of the company after the investment is made. This is calculated by taking the pre-money valuation and adding the amount of the investment.

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