Why is Jeffree Star successful?
Jeffree Star's cosmetics company has raked in hundreds of millions of dollars, according to Forbes, making him powerful in the industry. He rose to fame with popular makeup vlogs on YouTube, and then launched his own cosmetics line. Before that, Star was a modestly successful MySpace musician.
Makeup retailer Morphe has parted with YouTuber Jeffree Star, after weeks of public acrimony in the YouTube beauty community. Star has been accused of using racist and offensive language, as well as manipulating other creators and people close to him.
Jeffree Star | Before They Were Famous | UPDATED Biography
In 2019, Jeffree earned $17 million, which was enough to make him the 4th-highest YouTuber on the platform. In 2020 Jeffree earned $15 million, which made him the 10th highest-paid YouTube star on the planet.
Jeffree Star and Shane Dawson have officially reunited at his latest launch party and it's a real blast from the past.
The 'Shane x Jeffree Conspiracy Collection' by Jeffree Star Cosmetics apparently sold out of their flagship eyeshadow palette in minutes, which, according to Insider, earned them both millions of dollars. But it all came crashing down in 2020, when both were revealed to have made flagrantly racist posts in the past.
Influencers and customers alike have spoken out about the brand's partnership with the controversial YouTuber. Morphe announced that it's cutting ties with Jeffree Star after weeks of backlash following an explosive video by makeup vlogger Tati Westbrook.
According to Celebrity Net Worth, Star rakes in more than USD $200 million dollars a year via his YouTube channel, cosmetics line, other products and investments. After taxes and other overheads are taken out, Star pockets approximately USD $75 million.
Jeffree Star (born Jeffrey Lynn Steininger Jr., November 15, 1985) is an American YouTuber, entrepreneur, makeup artist, and former singer-songwriter. He is the founder and owner of Jeffree Star Cosmetics. Jeffrey Lynn Steininger Jr.
He started his own cosmetics brand.
Back then, he would steal his mother's eye shadows and copy looks from the fashion ads in magazines. In 2014, he finally launched his own makeup line, Jeffree Star Cosmetics with the help of former-friend Kat Von D, and it quickly took off.
Did Jeffree Star's boyfriend rob him?
Andre Marhold spoke out after Jeffree Star said he's been "played" by a boyfriend, accusing his now-ex of stealing Louis Vuitton luggage and more designer goods. Jeffree Star accused live-in boyfriend, Andre Marhold, of robbing him of designer handbags in a new Instagram video.