Independent Film Financing - How It Works (2024)

by Deborah Hrbek

April 2008

© 2008 HRBEKKunstler. All Rights Reserved.

This article explains the structure of the standard indie-financing deal, often the starting point for negotiations with investors. The formula attempts to balance the interests of the filmmakers and investors. It enables filmmakers to secure funds while the picture is in production, and repayment is generally not required unless the film turns a profit. The investors get an early return ("first out") on their investment with interest (provided the film in fact turns a profit), and an additional return on the "back end" if the film becomes a box office success.

1. Filmmaker raises money for pre-production, shooting and post-production costs of the movie (the “Budget”) from various individual and institutional investors (“Investors.”)

2. None of the investors receive a return on their investment (“ROI”) until all items in the Budget (i.e. all budgeted expenses for the film, including deferred compensation to director, producers, staff, sales agents and other participants in the film) have been paid in full.

3. All income from all sources (e.g. box office revenues, DVD sales, license fees from TV stations) is paid out as follows:

(a) Distributors of the film deduct their fees and costs off the top of all distribution revenues “Gross Receipts.” Gross Receipts less these distribution fees and costs is paid to the film producer.

(b) Producer first has to make good on any items contained in the Budget that have not been met are paid in full, on a pro rata basis.

(c) Producer next repays Investors are repaid the full amount of their actual investment, with interest, on a pro rata basis.

(d) Investors who are also entitled to “back-end” compensation from the Net Proceeds of the film receive a further ROI, on a pro rata basis, out of the “Investor’s Share” of the Net Proceeds. The Investor’s Share is typically defined as 50% of the total Net Proceeds. The other 50% of the Net Proceeds goes to the producer (the “Producer’s Share”). Any talent and other non-investor third parties who have been promised a back-end share in the movie are paid their percentage out of the “Producer’s Share.”

EXAMPLE --

Calculation of ROI based on Standard Indie Film Financing Model

This example demonstrates how, in a very low budget movie, investors see a significant ROI even with relatively modest gross receipts for the film.

NOTE: The following is for illustration purposes only. Actual figures may vary widely.

• Investment: $15,000 (the “$15K Investor”)

• Budget: $2M (the “Budget”)

• Total revenue, including all box office and DVD receipts: $4.5M

• From the Gross Receipts, the film’s distributor deducts the distribution fees and costs associated with the distribution of the film. For the purposes of this example, we assume that the distributor’s fees and costs total 1/3 of the film’s Gross Receipts. (This figure will vary depending on the policies of the distributor and the actual expenses associated with distribution of the film.)
DISTRIBUTOR IS PAID: $1.5M
Balance of Gross Receipts: $3M

• If the filmmakers only raised a total of $1.5M towards the Budget, the balance of the Gross Receipts (i.e. the unpaid items contained in the Budget, $500,000 ($2M minus $1.5M) is paid first.
UNPAID ITEMS FROM
BUDGET ARE MET: $500K
Balance of Gross Receipts: $2.5M

• Of the remaining $2.5M proceeds from the film, the Investors are repaid "first out," proportionally to the amount of their investment, with interest. Under this example, there is a sufficient balance to repay all Investors in full with interest a total of $1.725M (i.e. $1.5M total aggregate from all Investors, plus 15% interest.)* The $15K Investors’s share of the proceeds would be 1% of $1.725M, or $17,250.
INVESTORS PAID: $1.725M*
$15K Investor's Share: $17,250

Total Net Profits: $775K


• Of the remaining $775,000 proceeds of the film, or the “Total Net Profits”, 50% is paid to the producer of the film, known as the “Producer’s Share,” and 50% is set aside for back-end pro rata payments due the Investors, known as the “Investors’ Share.”
PRODUCER’S SHARE: $387,500
INVESTORS’ SHARE: $387,500

As a 1% contributor to the aggregate investment raised by the film of $1.5M, the $15K Investor is entitled to 1% of the Investor’s Share of the Net Proceeds, in addition to the repayment with interest described above.
$15K INVESTOR’S SHARE: $3,875


115%* of Gross Receipts** $17,250
1% of Net Proceeds $ 3,875
_________
Total ROI for $15K Investor: $21,125***

* Assumes a 15% interest on "first out" monies. Interest rates can vary, typically 9% to 20%.

** After payment of distributors’ fees and costs and unmet items in Budget as described above.

*** This figure is for illustrative purposes only. It is based on the assumptions and estimates as set forth in this Example. Actual ROI will be based on actual Gross Receipts, distributor fees and costs, unpaid budget amounts and actual Net Proceeds, each of which may be substantially higher or lower than the figures set forth in this Example.

Independent Film Financing - How It Works (2024)

FAQs

How does independent film financing work? ›

Independent films are often financed by investors who have a passion for the project. These individuals provide money to filmmakers in exchange for an equity stake in the film. In this way, they share ownership of the film with other producers and financiers, as well as any profits from its distribution.

How do independent film producers make money? ›

Often, independent producers work with private equity financiers or private investors to fund their film production. Even a shoestring budget of $1 million to make a feature film is more money than most producers have when getting started, and outside funding is typically necessary.

What methods can a filmmaker use to finance their film? ›

How to Finance a Film
  • Government Funding. Most governments dedicate funding for the arts, film and cultural projects. ...
  • Tax Incentives. ...
  • Pre Sales. ...
  • Negative Pickup Deal. ...
  • Gap Financing. ...
  • Fiscal Sponsorship. ...
  • Film Grants. ...
  • Private Investors.

How do producers of films ensure their financial success? ›

Much of a producer's success or failure when producing a film independently hinges on obtaining funding from a bank or equity investor. Many producers have patchworked creative combinations of equity and debt finance with government grants and subsidies in order to cover the entire budget of the film.

Why are independent films successful? ›

Because many indie films focus on unique stories and unusual characters that often studios and production companies don't want to take a chance on, when they resonate with audiences, they also get great critical acclaim.

What is the day rate for independent film producers? ›

Producer — Associate Producer — Line Producer – UPM

All of these positions charge around the same amount. The Producers day rates range from $650 to $850 depending on the agreement and the needs of the job.

What is the interest rate for film finance? ›

“Financiers lend money usually at an interest of up to seven per cent per month. However, if a producer is close to a financier, the rate may come down to five pc,” a producer said.

What is the average budget for a small independent film? ›

The defining element of an indie film isn't its budget, but rather the lack of financial backing or support from a major studio. Most new filmmakers start with a budget of between $10,000 and $25,000, which comprises both above- and below-the-line costs, as well as postproduction and other costs.

How do independent films get distribution? ›

7 Ways to Distribute Independent Film
  1. Submit your film directly to streaming platforms and split the revenue.
  2. Get a film aggregator to do the work for you.
  3. Sell tickets for your film's online screening as an event.
  4. If you have a large catalogue of films, create your own streaming platform.

How do I fund my own film? ›

How to Raise Money for a Film: 5 Film Financing Resources
  1. 5 ways to get film funding for a production.
  2. Submit applications for grants. ...
  3. Connect with investors. ...
  4. Use film crowdfunding. ...
  5. Speak to friends and family. ...
  6. Gain sponsorships. ...
  7. Inspiring film fundraising stories on GoFundMe. ...
  8. Start film crowdfunding for your next project.
Feb 24, 2022

What is a minimum guarantee film financing? ›

Minimum Guarantee / Advance (MG): A cash advance payable to the licensor by the distributor in exchange for the exclusive rights to distribute a film over a set term in a given territory.

How do I become a successful independent filmmaker? ›

To make any kind of indie film, short or feature, you will need to have not only money but also energy, commitment and crazy determination to write, re-write, edit, re-edit, talk to people, multitask, coordinate all the actions that need to be done during all stages of production, have all the answers preferably right ...

How do you set up financial success? ›

  1. Choose Carefully. Every decision has a cost, so be sure to consider your options. ...
  2. Invest In Yourself. Education and training is your investment in you. ...
  3. Plan Your Spending. Know the difference between net and gross. ...
  4. Save, Save More, and. ...
  5. Put Yourself on a Budget. ...
  6. Learn to Invest. ...
  7. Credit Can Be Your Friend. ...
  8. Nothing is Ever Free.

What percentage of film budget does producer get? ›

The rule of thumb for producers is 5% of the budget, but that rule only applies up to about a $5 million budget. Generally, the fee is based on what the producer has earned in the past, and caps out in the $150,000 to $250,000 range for most producers of indie films.

What is often the most important factor in determining a films financial success? ›

What is often the most important factor in determining a film's financial success? Casting.

What percentage of independent films produced make a profit? ›

That being said, only 10% of indie films reportedly make money. However, if you were lucky enough to get your hands on one of those rare indie gems that make more than those meager returns and reach into the millions-of-dollars range...then yes! Your independent film can make money!

What is the most profitable independent film of all time? ›

As of March 2023, Mel Gibson's "The Passion of the Christ" was the highest grossing independent movie of all time. It grossed a total of 917.94 million U.S. dollars at the global box office, far exceeding its production budget of 25 million U.S. dollars.

What are three characteristics of an independent film? ›

They do not follow the same formula as studio films. Instead, they vary in style and genre . Independent films are often designed to make you think about certain subjects or issues, and feature challenging storylines that are more realistic and less escapist than in studio films.

How big is the independent film market? ›

In this case, it could be estimated that the box office intake of indy films is around $4.8 billion. NOTE: Indy Film Library publishes an annual update from this base data. For next year's update, follow IFL on Facebook, Instagram or Twitter.

Do producers just pay for movies? ›

Producers are involved in the financial decisions of movies, television shows and theatrical productions. Producers raise money for a production by finding film investment companies to finance the production, or by funding it themselves. The funding goes to hire the director, cast and crew.

What is a Tier 3 budget for a movie? ›

Tier 3 is the final budget level covered under IATSE's Low Budget Agreement. Independent films that qualify as Tier 3 include Under the Skin and If Beale Street Could Talk. The production costs of a Tier 3 film budget must be greater than 11 million dollars but less than 15 million dollars.

What is the 7% interest rule? ›

Let's say you have an investment balance of $100,000, and you want to know how long it will take to get it to $200,000 without adding any more funds. With an estimated annual return of 7%, you'd divide 72 by 7 to see that your investment will double every 10.29 years.

Is 30% a good interest rate? ›

A 30% APR is not good for credit cards, mortgages, student loans, or auto loans, as it's far higher than what most borrowers should expect to pay and what most lenders will even offer. A 30% APR is high for personal loans, too, but it's still fair for people with bad credit.

What pays the highest interest rate? ›

Certificates Of Deposit With The Highest Interest Rates

A CD is a type of savings account that typically offers a higher interest rate than a traditional one. And while the interest rate on CDs can vary, some offer rates as high as 5.00% APY.

How hard is it to make an independent film? ›

Creating an independent movie takes a lot of hard work and dedication. First, the filmmakers must come up with an idea for a movie that they are passionate about. Then, they have to raise the money to finance the project. This can be done through various methods, including crowdfunding, grants, and private investors.

What is the most expensive part of making a movie? ›

Marketing: The most important part of how to make a movie as well as an expensive magic potion that it requires is its marketing.

Do independent films pay actors? ›

Most indie films fall into the low-budget category, between $700,000 and $2.5 million. The daily rate for low-budget actors is $630 while weekly SAG minimum pay is $2,130. If the director uses non-union actors as well, they receive the same rates.

How much does Netflix pay for an independent film? ›

How much does Netflix invest in a film? Netflix typically allocates between $100 and $250 million for a single movie. This amount can fluctuate based on the specific film and the desired streaming rights, but it serves as a reliable estimate for the average blockbuster.

Who pays for film distribution? ›

With a major studio project, the studio bears most, if not all, the financial risk. Typically, the studio pays for development, production and distribution. The director/producer is engaged by the studio, receives a fee for their services, and may be entitled to a small share of net profits.

What percentage do film distributors take? ›

How do film distributors make money? Film distributors make money from theaters and other non-theatrical film buyers. The more potential a film has with different markets, the more money they make. Typically, they take 30% of every dollar earned.

How do film investors get their money back? ›

Film industry investors are investing in the movie production; so, somewhat similarly, they receive their return when movie is sold for distribution.

How do I get funding for a low budget film? ›

  1. Start by Using a Quality Scriptwriting Software. ...
  2. Get Funding for a Film Through Grants and Fellowships. ...
  3. Take Advantage of Tax Incentives for Filmmaking. ...
  4. Secure Private Investment to Fund Your Film. ...
  5. Make a Pitch for Product Placement in Your Film. ...
  6. Get Crowdfunding Donations for Your Film. ...
  7. Finance Your Film Out of Pocket.
Jan 13, 2022

How does film investment work? ›

The Investor's Share is typically defined as 50% of the total Net Proceeds. The other 50% of the Net Proceeds goes to the producer (the “Producer's Share”). Any talent and other non-investor third parties who have been promised a back-end share in the movie are paid their percentage out of the “Producer's Share.”

What is considered a low budget feature film? ›

A low-budget movie is a movie that's (usually) financed through self-financing or small private funding. There's some conjecture as to what the low-budget movie range is (especially when accounting for inflation) – but most analysts agree anything below $5 million USD can be characterized as low-budget.

What insurance do I need for a short film? ›

Public Liability is therefore a very important insurance to consider for film & TV professionals. Some of your clients, or some shoot locations may also require you to hold Public Liability before you're allowed to start work.

How do you calculate minimum guarantee? ›

How to calculate Guaranteed Minimum Royalties (GMRs). The industry standard Guaranteed Minimum Royalty is 50% of the projected sales for a given period. For example, if the royalty rate is 5% and the licensee is projecting $2 MM in sales. The GMR would be $50,000.

What is one major problem for independent filmmakers? ›

Funding: One of the biggest challenges for independent filmmakers is securing sufficient funding to finance their projects. This can be especially difficult for filmmakers working outside of the mainstream Hollywood model, as they may have fewer resources and opportunities for funding.

How do you make an independent film with no budget? ›

Here are seven tips to help you make a short film on a low budget, or even a zero budget.
  1. 1 Stop making excuses. ...
  2. 2 Write stories about the people you know. ...
  3. 3 Don't make your film in 4K or 8K. ...
  4. 4 Learn the right filmmaking process. ...
  5. 5 Make the world small. ...
  6. 6 Don't buy a camera. ...
  7. 7 Put together the A-team.
Apr 20, 2020

What is the easiest job in film making? ›

9 jobs in the film industry for beginners
  1. Film crew. National average salary: $23,341 per year. ...
  2. Camera tester. National average salary: $29,952 per year. ...
  3. Intern. National average salary: $32,958 per year. ...
  4. Assistant camera operator. ...
  5. Production assistant. ...
  6. Script supervisor. ...
  7. Assistant director. ...
  8. Assistant location manager.
Jun 24, 2022

What are 3 steps to financial success? ›

10 Steps to Financial Success
  • Establish goals.
  • Take stock of your current financial situation.
  • Create a spending and savings plan.
  • Establish an emergency savings fund.
  • Invest diversely.
  • Make sure you're covered.
  • Establish a good credit history.
  • Delete your debt.

What are the first 4 steps to financial success? ›

4 Steps to Financial Success
  1. Step 1: Know Your Numbers. Comparing your income to monthly payments will help you budget for savings. ...
  2. Step 2: Protect What's Yours. Insurance is the best defense against the unexpected. ...
  3. Step 3: Fund Your Future. How do you see your retirement? ...
  4. Step 4: Build Your Wealth.

What is the secret to financial success? ›

There are only two things you need to do to become financially healthy: Save for your retirement, and save adequately. And start saving now. Pursue long-term an investment strategy appropriate for your circ*mstances.

What percentage should I give my producer? ›

Most times producers receive a percentage of around 3 to 5% of the record's sale price or 20 to 25% of the artist's share. This can vary depending on the producer and on the recording artist. If the artist is signed to an indie label or is independent, the producer usually takes a higher percentage.

How much should I pay a film producer? ›

The average salary for a film producer in the United States is $50,185. Film producer salaries typically range between $30,000 and $81,000 a year. The average hourly rate for film producers is $24.13 per hour. Location, education, and experience impacts how much a film producer can expect to make.

How much royalties do film producers get? ›

Royalties are usually paid to the owners or patentee of an artistic piece of work. So producers do not get royalties in the sense that royalties are usually not available to them. But they do get back-end payments on profits in case the film gets syndicated by companies like Netflix, Amazon, and such.

What are the three major factors for a successful film development? ›

However, a few of the common factors that contribute to a successful film include: a compelling storyline; a well written script; great actors who have a reach to the audience; a visionary director alongside a director of photography and editor and….. the list just goes on and on.

What is the importance of film financing? ›

Film financing companies are often the most important part of a film's production. They not only act as the funding source but also help with distribution and marketing. For example, they can take on all of these roles in order to get the film off the ground and into theatres.

How do I get funding for my independent film? ›

5 Ways to Finance an Independent Film
  1. Find Investors. One way to fund your independent film is to find people who are willing to invest in your project. ...
  2. Crowdfunding. Many independent filmmakers turn to crowdfunding when they need help financing their projects. ...
  3. Look for Grants. ...
  4. Product Placement. ...
  5. Get a Loan.

What is a typical independent film budget? ›

The defining element of an indie film isn't its budget, but rather the lack of financial backing or support from a major studio. Most new filmmakers start with a budget of between $10,000 and $25,000, which comprises both above- and below-the-line costs, as well as postproduction and other costs.

How many independent films make a profit? ›

So how can you make money from your independent film? We know that only 10% of indies make money, so what about the other 90%? This may surprise you, but most filmmakers don't expect to make much at all from their projects.

How do film grants work? ›

Film grants are usually unrestricted funds, services, or equipment that can be used for the development, production, or distribution of a project. They do not have to be repaid. Often the awarding entity will want status updates or recognition in the film's credits.

How do I get funding for my first film? ›

How to Raise Money for a Film: 5 Film Financing Resources
  1. 5 ways to get film funding for a production.
  2. Submit applications for grants. ...
  3. Connect with investors. ...
  4. Use film crowdfunding. ...
  5. Speak to friends and family. ...
  6. Gain sponsorships. ...
  7. Inspiring film fundraising stories on GoFundMe. ...
  8. Start film crowdfunding for your next project.
Feb 24, 2022

Can low budget films make money? ›

Low Budget Films Can Make Money

In fact, sometimes keeping the budget low provides more margin for profit. If the film flies and costs little to produce, then you are on to a real winner. The classic example of a low budget indie film that made it big, is The Blair Witch Project.

Who pays for movie budgets? ›

Film financing can be acquired from a private investor, sponsor, product placement, film studio, entertainment company, and/or out-of-pocket funds.

What is the minimum low budget for SAG? ›

SAG LOW BUDGET AGREEMENT

Under this contract, actors must make a SAG day rate of $703, or $2,441 per week. If you're working with some actors who aren't in the guild, don't worry. Under this agreement, those actors are allowed to work with a Taft-Hartley agreement, as with most SAG agreements.

What is a low budget film for SAG? ›

SAG Low Budget Agreement (maximum budget: $2m)

The SAG Low Budget Agreement applies to all films shooting entirely within the United States and with budgets between $700,000 and $2,000,000. The Low Budget Agreement currently guarantees talent a minimum day rate of $703 or a minimum weekly rate of $2,441.

Is 17% a good interest rate? ›

A good interest rate is a low interest rate

If you have an APR that is less than the average APR of around 17%, that can be considered a good interest rate. The lower the rate, the better the APR. But what is considered good for you will depend on your credit history, credit score, and overall creditworthiness.

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