How We Made $393,231.81 In 2022 (Blog Income Report) (2024)

New to blogging? Wondering how much blogs still make? Our blog income report is our space to get a little more transparent with you on some of the earnings and financials.

It’s a little weird to publish this kind of info and it’s something we’ve pondered stopping in the past. We have certainly made changes to how we present this information and what we share — for a variety of reasons.

But ultimately, we continue to give some insight into our earnings so that our audience and students can stay motivated to reach their goals with their businesses.

If you’re new around here, let me give you a little bit of background about us.

Alex and I started our first blog in the health and wellness space.It wasn’t an immediate success — we had no idea what we were doing, after all. In fact, our first blog actually failed. But after months of trial and error with a second health and wellness blog, we were finally able to figure it out.

We earned six figures with that blog and only after our continued success with that blog did we start Create and Go, where we teach others how to turn their ideas into a profitable online business.

It’s an important part of our background because there are a lot of ‘experts’ out there that are making money online by teaching others how to make money online. Many of them didn’t start earning anything until they started teaching people how to earn something.

We teach from the standpoint of what has worked for us on multiple blogs throughout the years. We’re constantly evolving, learning, and growing with you.

Honesty and transparency are huge for us and what we’re always striving for in every piece of content and communication that we are. We’re so glad that you’re here!

If you are interested in starting your own online business, the best place to start is with our tutorial on how to start a blog. It will walk you through all of the steps to set your blog up, get started with a theme to design it, and take the first steps toward putting some content out there.

2022 Blog Income

Our income comes from a variety of sources and platforms, so it’s not the easiest to give a full picture in terms of screenshots.

We’ve included a couple of screenshots in this section from a couple of our biggest payment platforms. Teachable:

And Impact Radius, where some of our affiliate income comes from:

Total 2022 Blog Revenues: $393,231.81

The number above does not include blogging expenses. Some of the expenses that we incur on a monthly basis include the following:

• Bluehost (Hosting)
• ConvertKit (Email marketing)
• LeadPages (Landing pages)
• Teachable (Sales pages + course hosting)
• Canva (Graphic design)

Other significant expenses include team management. We have a core team of 3 people that includes the two owners, Lauren and Noah, and our affiliate and customer service manager, Cathy. You can meet the team here.

How Do You Make Money with Your Blog?

You can make money blogging in a variety of ways, but the bulk of our income comes from two sources:

Affiliate Marketing

In 2022, we made $242,626.25 through affiliate marketing with our blogs. This is when you recommend other people’s products and services and receive a commission when someone purchases through your referral link.

For example, ConvertKit is the software that we use to build our email list and send emails to our audience. We have been using them for years and we absolutely love them. They have been the most valuable tool to growing and scaling our business to six figures. It’s also what we recommend to our students for this very reason.

Online Courses

In 2022, we made $134,345.54selling our own products. This comes mainly from our blogging courses and our weight loss programs.

Creating your own products and services is one of the best and quickest ways to start making money with your blog and scale it to six figures.

As you can imagine, this process can be pretty involved. It’s not just about creating the content. It’s really more about learning how to sell that content to the right audience.

But it’s an incredibly fun learning process and it will teach you so much about your business and your people along the way. We delve more into this process in our Six-Figure Course Creator course.

How do we get the people in the door? Well, mostly through our content!

New to blogging? Get FIRED UP with these awesome resources!

• How to Start a Successful Blog – Step-by-Step Beginners Guide
• How Much Does it Really Cost to Start a Blog?
• Blog Niche Ideas – 3 Steps to Find a Fun and Profitable Blog Niche
• What is a Blog? – How it Works + The Difference Between a Blog and a Website
• How Much Do Bloggers Make? Like, Really?
• How to Make Money Blogging (We Make Over $100,000/Month)
• 17 Best Blogging Tools for Beginners and Beyond
• Affiliate Marketing for Bloggers – 6 Tips for Making 6 Figures

If you have any questions about our blog income reports or about blogging in general, please feel free to leave them in the comment section below!