How much cash flow is considered good for a rental property? (2024)

Last updated on October 4, 2021

Passive income is the goal of every long-term real estate investor, and that goal begins with cash flow. Understanding how cash flow is generated can help you select the best rental properties, and also unlock hidden opportunities that other investors may miss.

In this article we’ll explain how to calculate cash flow, provide some tips on finding the best cash flowing properties, and explain why good cash flow for one investor may be less than desirable for another.

What is cash flow?

Rental property generates two types of cash flow:

  • Gross cash flow
  • Net cash flow

Gross cash flow is money collected from rent and extra services such as application fees, late fees, or renting appliances to a tenant. Net cash flow is the amount of money left over at the end of each month after the rent has been collected and all of the bills have been paid.

Ideally, net cash flow from a rental property is always positive. However, cash flow can also be negative if expenses are greater than the property’s income. Negative cash flow can occur for a number of reasons, including an extended period of vacancy, overpaying for a rental property, and using too much leverage when you finance.

How much cash flow is considered good for a rental property? (1)

How to calculate cash flow

You can calculate cash flow from rental property in three easy steps:

  1. Determine the gross cash flow by adding up all of the rents and other income received.
  2. Subtract all operating expenses, contributions to a CapEx (capital expense) account.
  3. Deduct the mortgage payment if you financed the property.

The balance remaining is your net cash flow.

Now, let’s look at a recent listing on Roofstock to see how calculating the cash flow of a rental property works in the real world:

How much cash flow is considered good for a rental property? (2)

How much cash flow is considered good for a rental property? (3)

Income

  • Rent $7,740
  • Vacancy factor - $387

Expected Rent or Gross Cash Flow $7,353

Expenses

  • Property taxes - $800
  • Property management - $588
  • Leasing fees - $184
  • HOA fees - $0
  • Insurance - $353
  • Repairs & maintenance (reserve) - $744

Operating expenses - $2,669

  • Mortgage payment - $0

Net operating income $4,684

  • Capital expenditures (CapEx reserve) - $441

Total Net Cash Flow $4,243

It’s important to remember that cash flow isn’t always the same from month to month or year to year.

For example, leasing fees can be minimized by keeping tenant turnover low, while money spent for repairs and maintenance can be reduced by performing seasonal preventative maintenance such as servicing the HVAC or furnace to help prevent unexpected major expenses.

How much cash flow is considered good for a rental property? (4)

How much cash flow is good?

The short answer to this question is that any amount of positive cash flow is good, and the bigger the better. But in reality, what makes cash flow “good” is subjective, and varies from one investor to another.

Some rental property investors look for a minimum return on investment (ROI) while others look for property that generates a sufficient net cash flow to meet targeted cash-on-cash returns:

Return on investment (ROI)

ROI indicates how profitably your investment capital is being used. The formula for return on investment compares your net profit to the cost of the property:

  • ROI = Net cash flow / Property cost
  • $12,000 Annual Net cash flow / $100,000 Property cost = .12 or 12% ROI

As a rule of thumb, most rental property investors look for an ROI of at least 8%. However, depending on the investment strategy being used, some are satisfied with a 6% return, while other investors focused on “cash cow” income property look for an ROI of 12% or more.

Cash-on-cash

Another way of determining how much cash flow is good is by calculating the cash-on-cash return of a rental property. Cash-on-cash compares the net profit to the amount of cash invested in the property (as opposed to the total property cost):

  • Cash-on-cash = Net cash flow / Cash invested

For example, if you make a down payment of $25,000 on a property that generates a net cash flow of $3,600 per year (after paying all of the bills, including the mortgage), your cash-on-cash return would be:

  • $3,600 Net cash flow / $25,000 Cash invested from down payment = .144 or 14.4%

Cash-on-cash return is also a good calculation to use if you’re investing in value-add rental property.

Let’s say you purchase a property that needs $10,000 in additional upgrades. After the improvements are completed your net cash flow - due to higher gross rents from your improvements - increases to $6,000. Your new cash-on-cash return would be:

  • $6,000 Net cash flow / $35,000 Cash invested ($25,000 down payment + $10,000 repairs) = .171 or 17.1%

As with ROI, what makes a “good” cash-on-cash return varies from one investor to the next. As a rule of thumb, many cash flow investors aim for a minimum return of 10% on the cash they invest.

How much cash flow is considered good for a rental property? (5)

Using the 1% rule to calculate gross cash flow

The 1% Rule is a quick and easy way to “ball park” what the gross rent from a property should be. According to the Rule, the gross monthly rent from a home should be at least 1% of the purchase price:

  • Property price = $100,000 x 1% = $1,000 per month gross rent

So, the more rental income there is relative to the property price, the greater your potential return could be. By using the 1% Rule, you can filter out homes that don’t have enough cash flow and identify those that do, for further due diligence.

For example, let’s say you’re looking at a rental property with an asking price of $97,500 and a monthly rent of $800 and want to know if the rental income is at least 1% of the purchase price:

  • Gross monthly rent / Property price = X%
  • $800 Gross monthly rent / $97,500 Property price = .008 or .8%

Based on the above calculation using the 1% Rule, the property’s gross rent compared to the purchase price is less than 1%. However, before discarding the property from your list of potential acquisitions, keep in mind there are several reasons why the gross rents are less than 1% of the price:

  • Property is overpriced, is located in a seller’s market where prices are high relative to the going rents, or is in a market where property prices are appreciating faster than rents are rising
  • Rent is below market, offering the opportunity for increased cash if the rent can be increased to the market rent
  • Home has deferred maintenance, creating the possibility of increasing the property value and raising the rent once repairs and upgrades are completed

So, depending on your investment strategy, the property could still be a good investment.

For investors with a short-term horizon, buying homes that are in markets with rapid appreciation could make sense, although there’s the risk that prices will stop increasing. For buy-and-hold investors, below-market rents could offer a significant opportunity to generate healthy profits over the longer-term.

Finally, investors who have a reliable local property management and rehab team may have a double-header on their hands by making repairs that can increase the property value and also generate a higher at-market rent.

How to increase cash flow

Savvy rental property investors always look for opportunities to increase both gross and net cash flow. Although it may not sound like a lot, increasing cash flow by just $10 a month can increase property value and yields by thousands of dollars over the long term.

Some of the biggest variables to review when looking for ways to increase cash flow include:

  • Vacancy rate by keeping tenant turnover low
  • Screen tenants and conduct background checks to find the most qualified tenants
  • Strategically make value add improvements that tenants see value in and are willing to pay a higher rent for, such as energy-efficient appliances or updated finishes
  • Employ a professional property management company that understands the local market and has a cost-effective network of handymen and suppliers
  • Perform seasonal maintenance on major items such as heating, cooling, and plumbing systems to help prevent major repairs

How much cash flow is considered good for a rental property? (6)

Other features of a good rental property

There are a variety of factors that help to make a rental property good. Some of these criteria can lead to higher gross cash flow, while others can help keep tenant turnover and operating expenses low:

  • Average rents in the market and historical rent growth
  • Amount of listings and vacancies indicate how strong the demand for rental property is
  • Amenities such as shopping, public transportation, and parks and recreation help to make one property more attractive to renters than another
  • Job market and planned development are indicators of future population growth, income levels, and the demand for housing in the marketplace
  • Property taxes vary widely from one city to the next and can have a major impact on the net cash flow of your rental property (even if the gross rents are high)
  • Neighborhood, school, and crime ratings affect the demand for rental property and the quality of potential tenants

It can be difficult and time-consuming to compile and analyze important criteria like these. That’s why the Roofstock Neighborhood Rating system – the industry’s first single-family rental ratings index for U.S. neighborhoods - is so valuable for rental property investors.

By entering the property address you’ll discover neighborhood insights that help understand the risk and rewards of investing in different neighborhoods. Roofstock computes data at the census tract level, then uses a proprietary algorithm to assess neighborhood-specific risks and benefits based on key criteria such as school district quality, employment rates, home values, and much more.

Final thoughts on cash flow properties

Cash flow is the lifeblood for any rental property investor. Fortunately, unlike some other more complicated financial formulas, calculating cash flow can be done in three easy steps.

In many real estate markets today, it’s not always easy to find rental property with solid cash flow. But when you do, you’ll sleep easier at night knowing your property is generating enough cash flow to pay for itself while creating consistent passive income to build your long-term wealth.

Gross yield is another term for the gross cash flow that a rental property generates. It’s easy to find an income-producing property with a high cash flow (aka high yield) on the Roofstock marketplace.

Simply select the “Higher Yield” tab, and you’ll receive a list of single-family and small multifamily property with a gross yield of 11% or higher. In addition to the percentage of gross yield, you’ll also receive a complete breakdown of the property’s financial performance including key metrics such as:

  • Monthly rent
  • Cash flow
  • Appreciation
  • Gross yield
  • Cap rate
  • Annualized return
  • Neighborhood and school ratings

How much cash flow is considered good for a rental property? (7)

How much cash flow is considered good for a rental property? (2024)

FAQs

How much cash flow is considered good for a rental property? ›

What is a good rental property cash flow? Any positive cash flow is better than negative cash flow, yet it should still be substantial enough to make your investment worthwhile. Generally speaking, a cash flow of at least $100-$200 per unit can be considered good.

What is a good cash flow ratio for rental property? ›

The average cash flow on a rental property for most investors is an 8% return on investment, or ROI. Others will strive for an ROI of 15%. There really is no magic number or right amount to ear.

What is a good cash on cash rate for rental property? ›

Q: What is a good cash-on-cash return? A: It depends on the investor, the local market, and your expectations of future value appreciation. Some real estate investors are happy with a safe and predictable CoC return of 7% – 10%, while others will only consider a property with a cash-on-cash return of at least 15%.

What is the average cash flow on a property? ›

In general, a good average cash flow on a rental property is one that generates a positive net income after all expenses have been deducted. A common benchmark used by real estate investors is to aim for a cash flow of at least 10% of the property's purchase price per year.

What is the 2% cash flow rule? ›

The 2% rule is a rule of thumb that determines how much rental income a property should theoretically be able to generate. Following the 2% rule, an investor can expect to realize a positive cash flow from a rental property if the monthly rent is at least 2% of the purchase price.

How much cash flow should I have? ›

According to experts, setting aside 3-6 months' worth of expenses is a good rule of thumb. But the right answer will vary depending on several factors, like your: Business stage and access to funding.

What is a good return on a rental property? ›

A good ROI for a rental property is typically more than 10%, but 5%–10% can also be acceptable. But the ROI may be lower in the first year, due to the upfront costs of buying a home.

How do you make positive cash flow on a rental property? ›

Here are six ways you can increase cash flow from your rental properties.
  1. ADD NEW AMENITIES. As you research your local rental market, find out what amenities will bring you the best long-term returns. ...
  2. RENT OUT SPACES OR SERVICES. ...
  3. INCREASE RENT. ...
  4. DECREASE EXPENSES. ...
  5. CLAIM TAX DEDUCTIONS. ...
  6. SELL AND BUY A NEW PROPERTY.
Dec 30, 2021

How much cash should you have on hand for a rental property? ›

Three to six months of fixed monthly expenses.

Another way is to total up all fixed monthly expenses and set aside 3 to 6 months' worth. This would include mortgage, taxes, insurance, and any other reoccurring expenses like property management, lawn care, or utilities.

What is a target cash on cash return for rental property? ›

Cash-on-cash returns are calculated using an investment property's pre-tax cash inflows received by the investor and the pre-tax outflows paid by the investor. Essentially, it divides the net cash flow by the total cash invested.

How much cash flow per month for rental property? ›

Using the 1% rule to calculate gross cash flow

According to the Rule, the gross monthly rent from a home should be at least 1% of the purchase price: Property price = $100,000 x 1% = $1,000 per month gross rent.

What is the 50% rule cash flow? ›

The 50% rule in real estate says that investors should expect a property's operating expenses to be roughly 50% of its gross income. This is useful for estimating potential cash flow from a rental property, but it's not always foolproof.

What type of property has the best cash flow? ›

Commercial Real Estate

One reason commercial properties are considered one of the best types of real estate investments is the potential for higher cash flow.

What is the cash flow 1% rule? ›

The one percent rule is a rule of thumb that helps real estate investors quickly determine whether a particular rental property is likely to generate positive cash flow on a monthly basis. The one percent rule is calculated as the gross monthly rent as a percentage of the purchase price of the property.

What are the mistakes in cash flow? ›

Some common mistakes that can lead to cash flow issues include forced growth, miscalculation of profits, insufficient planning for a lean period or crisis, problems collecting payments and more.

What are the three rules of valuing cash flows? ›

the frequency of the cash flows, the number of cash flows (t), the rate at which time affects value (r).

How do I know if my rental property will cash flow? ›

Our property passes the test of the 1% Rule. The 50% Rule states that a rental property's net cash flow should be at least 50% of the gross rent less the mortgage payment (P&I): Net cash flow = (Gross rent x 50%) – Mortgage P&I. ($12,000 gross annual rent x 50%) - $4,296 mortgage P&I = $1,704 per year.

How do I maximize my return on a rental property? ›

13 Tips for Maximizing Rental Income as a Landlord
  1. Resident-Proof Your Property.
  2. Purchase The Right Insurance.
  3. Crunch the Numbers.
  4. Create An LLC.
  5. Make Use Of Tax Breaks.
  6. Make Use Of A Written Lease Agreement.
  7. Choose Your Property Management Company Wisely.
  8. Purchase A Home Warranty.
Sep 8, 2022

Do you pay taxes on cash flow from rental property? ›

Any rental income you received as a property owner is taxable and should be reported. As a general rule, rental income can include rent payments, security deposits, leasing fees, and any other cash flow generated from a given property.

Is cashflow on rental property taxable? ›

While cash flow is not taxed, it can impact taxable income. For example, a business with a positive cash flow can invest in assets or pay off debts, reducing taxable income. Similarly, if an individual has a negative cash flow, they may be able to deduct certain expenses or losses, which can also reduce taxable income.

Should I keep a property with negative cash flow? ›

Holding a negative cashflow property only makes sense if you believe the home will become profitable — and you can afford to hold it until it does. Deciding if negative gearing is right for you means assessing both your personal financial situation, and the realities of your home and market.

What is the 2% rule of thumb for rental property? ›

The 2% rule is the same as the 1% rule – it just uses a different number. The 2% rule states that the monthly rent for an investment property should be equal to or no less than 2% of the purchase price. Here's an example of the 2% rule for a home with the purchase price of $150,000: $150,000 x 0.02 = $3,000.

What is the 10 percent rule for rental property? ›

Buy 10% Under the Market Price

This rule is basically to avoid paying the sticker price. Instead, look to buy at least 10% under the listed price. In real estate, there's a saying that most of the return is made at the time of purchase. Meaning that most of the money is made on the purchase rather than rental income.

How much of rental income should be saved? ›

Using the 50 percent rule , set aside half the annual property rent. Using the 1 percent rule , set aside 1 percent of the property value per year. Using the square footage rule, set aside $1 per square foot per year.

What is a good cash-on-cash for Airbnb? ›

So generally, getting at least a 3% cash on cash return is already considered acceptable in most markets. A good cash on cash return rate ranges from 8% to 12%.

What is a good equity multiple in real estate? ›

An equity multiple of less than 1.0x means that you'd be getting back less cash than you invested throughout the hold period. So, very simply, you want to see an equity multiple greater than 1.0x. That means you are getting back more cash than you invested.

What is the difference between ROI and cash-on-cash for rental property? ›

Cash on Cash vs. ROI: A property's return on investment is used to measure the overall rate of return on a property, including debt and cash, while cash on cash measures the return of the actual cash (equity) originally invested.

What type of cash flow is paying rent? ›

Rent Payments

A business that leases property should include the actual rental payments each month in the "Rent Expense" line of the cash flow statement. Rent or lease payments are a significant part of the cash outlay of the business, so this expense is typically illustrated on a line of its own.

What is the 70% rule? ›

Basically, the rule says real estate investors should pay no more than 70% of a property's after-repair value (ARV) minus the cost of the repairs necessary to renovate the home. The ARV of a property is the amount a home could sell for after flippers renovate it.

How do you judge cash flow? ›

How Do You Calculate Cash Flow Analysis? A basic way to calculate cash flow is to sum up figures for current assets and subtract from that total current liabilities. Once you have a cash flow figure, you can use it to calculate various ratios (e.g., operating cash flow/net sales) for a more in-depth cash flow analysis.

What is the 75 25 rule finance? ›

"the investor should never have less than 25% or more than 75% of his funds in common stocks."

What is the most popular cash flow method? ›

The indirect method is the most popular among companies. But it takes a lot of time to prepare (before recording), and it's not very accurate as many adjustments are used. On the other hand, the direct method doesn't need any preparation time other than segregating the cash transactions from the non-cash transactions.

What type of investment property is most profitable? ›

Commercial real estate is known to yield higher returns than residential real estate. If you can afford to manage a commercial space, it can prove lucrative over time, depending on your area.

What is the fastest way to generate cash flow? ›

How Can You Increase Cash Flow? Ways to increase cash flow for a business include offering discounts for early payments, leasing not buying, improving inventory, conducting consumer credit checks, and using high-interest savings accounts.

What is positive cash flow? ›

If a business's cash acquired exceeds its cash spent, it has a positive cash flow. In other words, positive cash flow means more cash is coming in than going out, which is essential for a business to sustain long-term growth.

Is cash flow the same as profit? ›

So, is cash flow the same as profit? No, there are stark differences between the two metrics. Cash flow is the money that flows in and out of your business throughout a given period, while profit is whatever remains from your revenue after costs are deducted.

What are the 3 types of cash flows? ›

There are three cash flow types that companies should track and analyze to determine the liquidity and solvency of the business: cash flow from operating activities, cash flow from investing activities and cash flow from financing activities. All three are included on a company's cash flow statement.

What usually affects cash flows the most? ›

Late Payments from Buyers

This is one of the biggest cash flow issues affecting businesses. As businesses need to pay expenses, a delayed payment reduces cash inflows while adding pressure to pay bills on time.

What affects cash flow the most? ›

Changes in Working Capital

The most significant uses of cash from operating activities are the changes in working capital, which includes current assets and current liabilities. Increases and decreases in current assets and liabilities are reflected in the cash flow statement.

What are 3 problems caused by poor cash flow? ›

Cash flow problems are when the net cash flow in a business is negative. The effects of cash flow problems may include late or unpaid debts, an inability to pay suppliers or staff wages, and an inability to buy inventory.

What is cash flow and example? ›

Cash flow from operations is comprised of expenditures made as part of the ordinary course of operations. Examples of these cash outflows are payroll, the cost of goods sold, rent, and utilities. Cash outflows can vary substantially when business operations are highly seasonal.

What is negative cash flow? ›

What is Negative Cash Flow? Feb 6, 2023. Finance. In simple words, negative cash flow is when there is more cash leaving than entering a business. This is common with new businesses that have high start-up costs and take time to generate cash inflows that exceed investments.

What is the best rental to income ratio? ›

As a general rule of thumb, landlords should aim for a rent-to-income ratio of no more than 30%. Meaning the tenant should earn at least three times the rent amount.

What is the cash flow formula in real estate? ›

How to accurately predict cash flow in real estate. In simple terms, cash flow = total income - total expenses. Although it looks like a relatively quick and simple formula, more goes into predicting income and expenses for single-family homes than you might expect.

What is a typical cash flow multiple? ›

Common Multiples

Service businesses: 1.5 to 3.0 (i.e., cash flow x 1.5-3.0 multiple) Food businesses: 1.5 to 3.0 (i.e., cash flow x 1.5-3.0 multiple) Manufacturing businesses: 3.0 to 5.0+ (i.e., cash flow x 3.0-5.0+ multiple) Wholesale businesses: 2.0 to 4.0 (i.e., cash flow x 2.0-4.0 multiple)

What is the 4 3 2 1 rule in real estate? ›

THE 4-3-2-1 APPROACH

One simple rule of thumb I tend to adopt is going by the 4-3-2-1 ratios to budgeting. This ratio allocates 40% of your income towards expenses, 30% towards housing, 20% towards savings and investments and 10% towards insurance.

Is 50% of income too much for rent? ›

A popular standard for budgeting rent is to follow the 30% rule, where you spend a maximum of 30% of your monthly income before taxes (your gross income) on your rent. This has been a rule of thumb since 1981, when the government found that people who spent over 30% of their income on housing were "cost-burdened."

What is the average US rent to income ratio? ›

The rent-to-income ratio was calculated by comparing the national median household income, $71,721, with the average monthly rent, $1,794, for 2022. The current 30 percent figure is an increase from 28.5 percent in 2021, and from 25.7 percent in 2020.

Is 30% of income on rent too much? ›

The 30% rule of thumb for rent recommends spending no more than about one-third of your monthly income on a rent payment each month. National housing guidelines have contributed to the 30% rule's use as a standard of rental housing affordability.

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