Are Luxury Handbags Actually Good Investments? (2024)

WHAT IS A GOOD INVESTMENT?

No matter what kind of investment you make, an investment is fundamentally just the process of buying anything that will increase in value over time and will give you a return. What this means is that you spend money to generate more money, the goal is to earn more than your initial investment to make profit and not just break even.

A good investment is one that not only gives you a profit, but also tolerates the risks and aligns with your personal goals. You have to assess the risks and know if your investment is sustainable, if there are too many risks then maybe the investment needs reconsideration.What makes a good investment is rather subjective but the main aim of any investment is to make a return. The goal is to get your money's worth.

LUXURY BAGS AS INVESTMENTS

When it comes to designer handbags, they have been a hot commodity for decades which has driven consistent supply and demand. From the Dior Saddle, Balenciaga City bag, Classic Chanel flap to the Hermes classic Birkin, the designer handbag is more than just a fashion statement, it's become an investment. Much like art, watches and antiques, the designer handbag has become what feels like an exclusive collectible asset, but does this make them a good investment? Well, let’s assess the pro’s and con’s and we’ll let you make a decision.

THE PROS:

1. POTENTIAL FOR PROFIT THROUGH RESALE

When buying a designer bag, depending on the rarity, the designer and market value, there is potential to resell the bag for much more than you bought it for. The resale market only favours particular designers, like Hermes, Chanel and Louis Vuitton. Popular resale websites like Ebay, Vestiaire and Grailed are great platforms to use. Handbags there sometimes sell for 40% over the retail price based on how rare they are and how good the condition is. Auctions are also great places to resell, research shows that over 3,500 designer handbags were sold at auction in 2019 alone, raking in a huge £26.4 million ($32.9 million)

2. PURCHASING A PIECE OF HISTORY

Depending on the rarity of the handbag, you can become one of the few owners of rare pieces of fashion history. If you’re someone that adores fashion and fashion history, purchasing handbags that are vintage or one off exclusives means you become one of the few owners in the world. Hermes for example, only made a handful of Himalayan Birkins which very few people own, one of which is even exhibited at Sothebys.

3. LONGEVITY

Depending on the materials of these bags, they have a lot of potential to last almost a lifetime, which is why so many people purchase luxury handbags. Chanel, for example, uses leather for their classic flap bags which is very durable and can withstand a lot without much damage to its hardware. With the right preservation and care, these bags can last for years and can be passed down to your children or friends like an heirloom. You can even purchase leather cleaning supplies and go to bag specialists to repair your luxury handbags and help preserve their condition.

THE CONS

1. DEPENDING ON THE BAG, YOU'RE NOT ALWAYS GUARANTEED A RETURN

The key to any good investment is managing your expectations. When it comes to getting a return on a luxury purchase, finding a buyer can be very challenging as the luxury resale market is not only niche but also has its obstacles. You have to prove authenticity and go through extensive checks to ensure your bag meets the resale standards, even after then, finding a buyer can take years.

Luxury handbags as investments are unique in and of the fact that they differ from the usual business investment. With business investments, you can develop strategies and techniques to increase your sales like marketing or product development. With luxury handbags however, the chances of your profit are external, meaning there isn't much you can do to increase your chances of profit. Depending on what bag you’ve invested in, its condition, the marketing of that bag, the brand's reputation, the market value and rarity all contribute to how likely you are to resell for a profit.

Fashion trends change all the time, which is why the resale market is tumultuous. One day your bag could be on everyone’s wishlist and the next day it’s replaced by a different designer bag.This goes without saying, luxury handbags and any luxury investment for that matter, requires you to have collateral. This means you need to have enough money to withstand a loss and be able to sustain yourself after that purchase.

2. OBTAINING THE BAGS ARE DIFFICULT

If you have your eyes set on a rare or exclusive handbag, you have to be prepared to wait a while before you can purchase it. Depending on the exclusivity of the item, there is usually a waiting list for the bag, these waiting lists can span up to 4-10 years. To increase your chances of getting ahead of the waiting list, you need some kind of celebrity status or some nepotistic clout to get ahead. Hermes Birkins are notorious for having waiting lists as long as 10 years, even celebrities find it difficult to get ahead of these lists too.

3. PRESERVATION AND MAINTENANCE

If you’re one of the lucky few that gets to purchase a rare luxury handbag, then the hard work has only just begun. If you’re looking to resell the bag in the future, you have to ensure the bag is very well preserved, any hardware damage or weakening of the structure can drastically affect its resale value by thousands. This is why places like Sothebys and handbag collectors store their bags in safes and vaults to prevent any damage and theft. This does mean however, that you won’t be able to use the bag for its intended purpose, you won't be able to use it every day or even use it as a bag, instead it’ll become like a piece of visual art to be observed and not used.

Are Luxury Handbags Actually Good Investments? (1)


Clearly, there are many risks associated with purchasing luxury handbags as investments, but any investment you make will include risks. The key thing to takeaway is that if the risks of the investment outweigh your potential for profit, then you may want to reconsider the investment. Any investment you make, has to be well researched because we don't play around with our money, especially when it comes to £40,000 handbags.

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As an enthusiast and expert in the field of luxury investments, particularly in designer handbags, it's crucial to acknowledge the intricate dynamics involved in evaluating the potential of such investments. The article from February 22, 2022, titled "WHAT IS A GOOD INVESTMENT?" delves into the general principles of investments and then narrows down to a specific category—luxury bags. Drawing from my demonstrable expertise in this area, I'll dissect the concepts used in the article to provide a comprehensive understanding.

Fundamental Investment Principles: The article emphasizes the essence of investments as the process of purchasing assets with the anticipation of value appreciation over time, ultimately yielding a profitable return. It stresses the need for investments to align with personal goals and the importance of assessing associated risks for sustainability.

Criteria for a Good Investment: A good investment, as highlighted, not only yields profit but also aligns with an individual's risk tolerance and objectives. The focus is on surpassing the initial investment to generate a substantial return, emphasizing the goal of getting one's money's worth.

Luxury Bags as Investments: The article explores the unique perspective of designer handbags as investment assets, likening them to collectible assets similar to art, watches, and antiques. Here are the pros and cons associated with luxury handbag investments:

The Pros:

  1. Potential for Profit through Resale: Depending on factors such as rarity, designer, and market value, there's a potential to resell designer bags for a significant profit. Certain designers like Hermes, Chanel, and Louis Vuitton are favored in the resale market.

  2. Purchasing a Piece of History: Rarity contributes to the exclusivity of certain handbags, turning them into rare pieces of fashion history. Owning vintage or one-of-a-kind pieces can be appealing to those who appreciate fashion history.

  3. Longevity: Luxury bags, constructed with durable materials, have the potential to last a lifetime with proper care. Brands like Chanel, using quality leather, ensure the longevity of their products, allowing them to be passed down as heirlooms.

The Cons:

  1. No Guaranteed Return: Unlike traditional business investments where strategies can be employed to increase sales, the luxury resale market's profitability depends on external factors. Fashion trends, brand reputation, and market value influence the likelihood of reselling at a profit.

  2. Difficulty in Obtaining Exclusive Bags: The article discusses the challenge of acquiring rare or exclusive handbags, often requiring individuals to wait on waiting lists that can span several years. Celebrity status or influential connections may expedite the process.

  3. Preservation and Maintenance: Owning a rare luxury handbag requires meticulous preservation efforts, as any damage can significantly impact resale value. This entails storing bags in secure places, limiting their use to maintain their condition.

In conclusion, the article provides a nuanced perspective on luxury handbags as investments, shedding light on the potential rewards and challenges associated with this unique form of investment. It underscores the importance of thorough research and risk assessment before venturing into such high-value investments.

Are Luxury Handbags Actually Good Investments? (2024)
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