Apple Stock Remains a Strong Buy Even as Shares Soar (2024)

Apple (AAPL) stock popped after better-than-expected iPhone sales helped it beat Wall Street's quarterly profit and sales estimates – and analysts say shares in the mega-cap tech giant are just getting started.

Apple stock jumped more than 5% at one point in early Friday trading thanks to upbeat fiscal second-quarter results released the previous evening. As a company with a market capitalization of more than $2.6 trillion at the beginning of the session, a 5% increase in Apple's stock price adds more than $130 billion in value to one of analysts' top Dow stocks.

For the three months ended April 1, Cupertino, California-based Apple reported earnings of $1.52 a share, easily topping analysts' forecast for earnings per share (EPS) of $1.43, according to S&P Global Markets Intelligence. Revenue declined 3% to $94.8 billion, vs the Street's estimate for revenue of $92.8 billion.

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"We are pleased to report an all-time record in Services and a March quarter record for iPhone despite the challenging macroeconomic environment, and to have our installed base of active devices reach an all-time high," Apple CEO Tim Cook said in a press release.

The global smartphone market suffered a 15% decline in shipments during the first three months of 2023, according to market researcher IDC, and Apple was expected to go along for the ride. But unexpected strength in iPhone sales – quarterly segment revenue increased 2% year-over-year – helped Apple exceed the Street's expectations.

Also boosting Apple stock were additional efforts to return more cash to shareholders. Apple upped its dividend by 4% to 24 cents per share quarterly. Furthermore, Apple's board of directors authorized an additional program to buy back up to $90 billion of AAPL stock.

Apple stock: Buy, Hold or Sell?

(Image credit: Getty Images)

Apple stock has rallied an almost incomprehensible 33% for the year-to-date, adding roughly $680 billion in market value. To put that in perspective, including Apple, only five companies in the S&P 500 have market caps of more than $680 billion.

And yet the Street says shares have plenty of upside left. Of the 45 analysts issuing opinions on Apple stock surveyed by S&P Global Market Intelligence, 25 rate it at Strong Buy, nine say Buy, nine call it a Hold, one says Sell and one rates it at Strong Sell. That works out to a consensus recommendation of Buy, with high conviction.

We'll let Oppenheimer analyst Martin Yang sum up the bullish investment thesis for Apple stock: "We expect Apple's defensive moats to strengthen under the challenging macro backdrop, resulting in long-term, sustainable share gains in hardware and services."

Yang rates AAPL at Outperform (the equivalent of Buy), and raised his price target to $195 from $170. The new price target gives Apple stock implied price upside of 13% in the next 12 months or so.

For context, the Street's highest price target of $210 gives Apple stock implied upside of 20%. At the other end of the range, Apple stock would have to fall 33% from current levels to hit the Street's lowest price target, which stands at $116.

True, Apple beat a pretty low bar for estimates. But it did so resoundingly, and very much relied on the "sticky" ecosystem of products and services that no less an investing luminary than Warren Buffett praises.

Don't forget: the chairman and CEO of Berkshire Hathaway (BRK.B) calls Apple his "third business." That's why Apple is the Oracle of Omaha's top stock pick, accounting for nearly 40% of the Berkshire Hathaway stock portfolio.

As one of the best stocks of the past 30 years – and a name that has generated stupendous wealth for anyone who bought Apple stock 20 years ago – it certainly is hard to bet against Apple.

As an expert in financial markets and stock analysis, my deep understanding of the subject matter allows me to provide insightful analysis and commentary on the recent developments in Apple Inc. (AAPL) stock.

The recent surge in Apple stock, propelled by better-than-expected iPhone sales, is a testament to the company's resilience and market dominance. The quarterly profit and sales results exceeded Wall Street's estimates, leading to a substantial increase in Apple's stock price. This demonstrates the continued strength of Apple as a mega-cap tech giant, with a market capitalization exceeding $2.6 trillion.

Analyzing the financials, Apple reported earnings of $1.52 per share for the fiscal second quarter, surpassing analysts' expectations of $1.43 per share. Despite a 3% decline in revenue to $94.8 billion, the company outperformed the Street's estimate of $92.8 billion in revenue. The ability to exceed projections even in a challenging macroeconomic environment reflects Apple's robust business model.

One notable factor contributing to Apple's success is its iPhone sales performance. In a global smartphone market that experienced a 15% decline in shipments during the first three months of 2023, Apple defied expectations with a 2% year-over-year increase in quarterly segment revenue from iPhone sales. This unexpected strength in iPhone sales played a crucial role in surpassing market forecasts.

Additionally, Apple's commitment to returning value to shareholders has positively influenced its stock performance. The company increased its dividend by 4% to 24 cents per share quarterly and authorized a share buyback program of up to $90 billion of AAPL stock. These efforts contribute to the overall attractiveness of Apple as an investment.

Looking at the stock's trajectory, Apple has seen a remarkable 33% year-to-date rally, adding approximately $680 billion in market value. This outstanding performance is underscored by the fact that only five companies in the S&P 500 have market caps exceeding $680 billion. Despite this significant increase, analysts remain bullish on Apple's prospects, with a consensus recommendation of Buy from surveyed analysts.

Notably, Oppenheimer analyst Martin Yang, who rates AAPL at Outperform, raised his price target to $195 from $170, implying a 13% upside in the next 12 months. The overall sentiment on Wall Street is optimistic, with the highest price target reaching $210, indicating a 20% potential upside.

Warren Buffett's endorsem*nt adds another layer of confidence in Apple's future performance. As the "Oracle of Omaha," Buffett considers Apple his "third business" and the top stock pick, constituting nearly 40% of the Berkshire Hathaway stock portfolio.

In summary, Apple's recent financial results, strategic initiatives, and market performance position it as a formidable player in the tech industry with continued growth potential. The consensus among analysts and influential investors reinforces the belief that Apple's success story is far from over, making it a compelling choice for investors.

Apple Stock Remains a Strong Buy Even as Shares Soar (2024)

FAQs

Apple Stock Remains a Strong Buy Even as Shares Soar? ›

Apple stock has added more than $680 billion in value this year and it still has more room to run, analysts say.

Is Apple stock a strong buy? ›

Apple has a conensus rating of Moderate Buy which is based on 16 buy ratings, 10 hold ratings and 2 sell ratings. What is Apple's price target? The average price target for Apple is $201.03. This is based on 28 Wall Streets Analysts 12-month price targets, issued in the past 3 months.

What will Apple stock be worth in 5 years? ›

Apple Stock Price Prediction 2024-2030
YearMedian Price PredictionPotential Low
2024$216$183
2025$237$199
2026$298$271
2030$561$460
Apr 11, 2024

Is Apple a good stock to buy in 2024? ›

These assets should allow it to recover its growth momentum, along with help from its push deeper into the services niche. But does that mean Apple is a good buy for 2024 and beyond? The short answer is yes, but with some caveats.

Is it good time to buy Apple stock for long-term? ›

The company has faced repeated hits to its business but has a promising long-term outlook. Apple (AAPL 0.64%) has had a challenging start to 2024, with its shares down 9% year to date. Macroeconomic headwinds caught up with the company last year, which led to four consecutive quarters of revenue declines.

What will Apple stock be worth in 10 years? ›

In 2030, the Apple stock will reach $ 720.18 if it maintains its current 10-year average growth rate. If this Apple stock prediction for 2030 materializes, AAPL stock will grow 331.71% from its current price.

Is it smart to buy Apple stock? ›

Despite recent headwinds, Apple remains a leader in tech with dominating brand power and immense financial resources. A recent stock dip could be the perfect time to make a long-term investment in its business and profit from its potential over the next decade.

Is Apple a buy, sell, or hold? ›

Apple stock has received a consensus rating of buy. The average rating score is Aaa and is based on 67 buy ratings, 30 hold ratings, and 2 sell ratings.

What is the most profitable stock in 5 years? ›

Best Performing Stocks in the Last 5 Years
TickerName5Y Price Return
CELHCelsius Holdings Inc5314.42%
NVDANVIDIA Corp1855.67%
BLDRBuilders FirstSource Inc1381.82%
ENPHEnphase Energy Inc1114.44%
6 more rows
Apr 4, 2024

Can Apple stock reach $300? ›

In 2026, analysts predict Apple's stock to range from $250 to $300, starting at $250 and dipping to around $230 mid-year. By the end of the year, the stock is expected to fluctuate between $265 and $270.

What stock will boom in 2024? ›

2024's 10 Best-Performing Stocks
Stock2024 return through March 31
SoundHound AI Inc. (SOUN)177.8%
Vera Therapeutics Inc. (VERA)180.4%
Avidity Biosciences Inc. (RNA)182%
Arcutis Biotherapeutics Inc. (ARQT)206.8%
6 more rows
Apr 1, 2024

Why should I invest in Apple stocks? ›

And this division was able to grow sales at a faster clip than hardware in the latest fiscal quarter, which is an ongoing trend. Investors looking to own stocks for the long haul should want the businesses to have durability. With its massive installed base that keeps getting larger, Apple fits the bill here.

Is amzn stock a buy? ›

AMZN Analyst Recommendation Trends

In the current month, AMZN has received 79 Buy Ratings, 0 Hold Ratings, and 0 Sell Ratings. AMZN average Analyst price target in the past 3 months is $212.36.

Should you buy Apple on the dip? ›

The caveat here is that your conviction should still be high. Otherwise, buying the stock simply because it dipped isn't a prudent strategy. Given Apple's rich history of product innovation, it's hard to turn your back on the company for good.

What is the prognosis for Apple stock? ›

Apple Stock Forecast

The 30 analysts with 12-month price forecasts for Apple stock have an average target of 204.93, with a low estimate of 158 and a high estimate of 250. The average target predicts an increase of 24.20% from the current stock price of 165.00.

Is Apple a buy or sell right now? ›

Apple stock has received a consensus rating of buy. The average rating score is Aaa and is based on 67 buy ratings, 30 hold ratings, and 2 sell ratings.

What will Apple stock be worth in 2025? ›

Apple stock price stood at $169.02
YearMid-YearTod/End,%
2024$177+8%
2025$203+25%
2026$213+44%
2027$275+81%
8 more rows

Will Apple stock reach $500? ›

It's impossible to say with certainty that Apple will reach $500 or $1,000 in the future. However, given Apple's historical success and the recent push to compete in new sectors could enable the company to establish new revenue streams that could propel its stock to new heights.

What is Apple's forecast for 2024? ›

After Apple's recent earnings report, 43 analysts projected the company's 2024 revenue to come in at $388.3 billion, similar to the previous 12 months. Predicted earnings per share stood at $6.55, also consistent with last year's results.

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