6 Not-to-Be-Missed Trader Joe’s Groceries That Just Hit Stores, According to a Former Employee (2024)

  • Groceries
  • Trader Joes

Mackenzie Filson

Mackenzie Filson

Mackenzie Filson is a food & beverage writer and native Floridian. Her work has appeared in PUNCH, Delish, Kitchn, and EatingWell, amongst others. You can read more of her writing in her newsletter, Book Sommelier, where she pairs books with wine (her one party trick.)

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published Feb 4, 2024

We independently select these products—if you buy from one of our links, we may earn a commission. All prices were accurate at the time of publishing.

6 Not-to-Be-Missed Trader Joe’s Groceries That Just Hit Stores, According to a Former Employee (1)

February is what I’d not-so-scientifically describe to be a “blobby” month. By that I mean, it hints at spring, if you’re lucky, and then quickly scorns you with a few cold, wet days just when you think you can flirt with the less wooly corner of your wardrobe. Each year of college, some friends and I used to celebrate making it through the Blobbiest Month with a party on February 28. My bedtime these days is earlier now, so I go ahead and keep up the tradition in my own way by loading up on Trader Joe’s groceries (I swear, I’m really fun!).

Thankfully, TJ’s got the memo this month. The shelves are stocked with new snacks, toiletries, and pantry items that will bring the party to the kitchen again. Even if you’re looking for a reliable weeknight dinner shortcut or a treat to make Tuesday a bit brighter, I think you’ll agree that all of these will make you feel like spring isn’t too far away (and perhaps scare a shadow-sighting out of Punxsutawney Phil).

1. Jalapeño & Cream Cheese Crispy Wontons, $4.99 for 7.5 ounces

In this time of year we call Awards Season, it just feels wrong to serve any ol’ humdrum snack while watching works of art and artists earn accolades. If you agree, you’re going to need to get this winner of a frozen app. These crispy, creamy, spicy bites have everything going for them. They’ve got all the crunch of a crab rangoon with the cheeky, spicy innards of your favorite tangy queso dip.

In my mind, spicy + cheesy begs for the tiniest bit of sweetness to really make the flavor fireworks go off behind my eyes. I’m excited to try my next box of these with a sly little dollop of pepper jelly or pineapple preserves. Not to toot my own horn, but that combination alone just might Best Snack Eaten While Watching a Motion Picture Award.

2. Brazil Nut Body Oil, $6.99 for 4 fluid ounces

We were overdue for a new iteration of the Brazil Nut Body Butter now, weren’t we? It just felt right seeing the familiar magenta hue of the iconic (and super viral) body butter that swept through the Trader Joe’s fandom a few years ago. As the legend goes, the Brazil Nut Body Butter is thought to be the much cheaper dupe of Sol Janeiro’s Brazilian Bum Bum Cream.

Even if you don’t see the similarities between the two, it’s easy to love Trader Joe’s new heady tropical dream of a body oil. Infused with that familiar salted-caramel-pistachio scent, this body oil has a base of Brazil Nut, macadamia, olive, sunflower, and jojoba oils. Add in the one-two punch of hydration superpowers (squalane and guarana extract), and you’ve got a nourishing and hydrating post-shower delight that’ll have you feeling pretty luxurious and hopefully thinking, “Dry, dull winter skin, who?”

3. Chocolatey Dipping Kit, $3.99 for 8 ounces

I love to play with my food, so when I spot a food that can also double as an arts-and-crafts project, I’ve got to grab it. This was my exact thinking when I spotted this Chocolatey Dipping Kit at Trader Joe’s this week.

With chocolate as my new crafting medium, I asked myself the following question: What can’t I improve with these meltable chocolate discs (and their adorable Valentine’s-y sprinkles)? Very little, I found out. So far, the list of amazing canvases for chocolate is running pretty long and only getting longer: potato chips, strawberries, gummy bears, dried coconut chips, dried apricots, and hunks of Parmigiano Reggiano (no, really — don’t knock it ‘til you try it). If you find anything I should add to this list, please don’t be shy. Let me know!

4. Thai Peanut Satay Sauce, $2.29 for 8.1 ounces

Much like chocolate, peanut butter is welcome basically in anything I eat — especially a Thai-style peanut satay sauce. Sure, a peanut sauce is pretty easy to whip up with a few pantry staples, but I couldn’t resist trying Trader Joe’s spin on the classic sauce for the street-food staple, chicken satay.

Spicy, savory, creamy, and sweet, this satay sauce hits all the complex flavor notes required to have it be worthy of chicken satay, and it shows: Trader Joe’s sourced this sauce from a supplier based in Thailand. With all the herbal hints of tamarind, coconutty richness, and the light spice that’s softened with the peanut, you’re going to want to dip all manners of things into this sauce, like lettuce wraps and summer rolls, along with skewers of chicken (maybe even just the skewer itself).

5. Kanom Krok Thai Coconut Pancakes, $3.29 for 6.35 ounces

Whoever supplies Trader Joe’s aforementioned Thai peanut sauce must be besties with the supplier of these newest sweet-salty Thai Coconut Pancakes (known as kanom krok), because they are also frighteningly good. Another popular Thai street food, kanom krok are bite-sized, chewy rounded coconutty pancakes that are about the size of another far-flung pancake-adjacent food: Dutch poffertje (their pans even look similar, too!).

But what really makes these kanom krok my new favorite type of pancake is their texture. The chew of mochi! The custardy jiggle of their coconut milky middle! The light crisp of their dome-shaped outsides! It is a flawless food — they’re right in that ballpark of “not-too-sweet” dessert perfection, especially with a sprinkle of sea salt for good measure.

6. Bourbon Vanilla Bean Paste, $4.99 for 4 ounces

Whenever possible, I try to elicit the feeling of “Hmm … what IS that?” when making dinner or drinks for guests. I can’t help it! I must chase that added, uncharted bit of dimension — one that has now been made even easier with this new Bourbon Vanilla Bean Paste. As you likely know, so many of Trader Joe’s coziest offerings are often limited to just the cold months of the year. And I get it, I do, but I’m urging you now to take heed and not sleep on this humble little jar.

Like the Organic Pure Bourbon Vanilla Bean Extract, this paste hails from the island of Reunion (once called the Bourbon Island) where Bourbon-originating vanilla beans come from. Contrary to their name, both of these items don’t have bourbon (although vanilla extract contains alcohol, which helps to carry the extract of the vanilla beans). This paste has a few other members that join the vanilla beans, too, like sugar syrup and vanilla extract. To me, this means you get a supercharged vanilla flavor and bean presence — one you’re absolutely going to want to add to mulled wine, yogurt, milkshakes, Irish and/or drip coffee, pancake batter, and an Old-Fashioned (don’t forget the bourbon!)

Which new Trader Joe’s items are you adding to your cart? Tell us in the comments below.

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Grocery Shopping

6 Not-to-Be-Missed Trader Joe’s Groceries That Just Hit Stores, According to a Former Employee (2024)

FAQs

Why is Trader Joe's missing items? ›

But it's also possible that there are other factors at play that actually don't have to do with customer demand: supply chain issues, lack of storage facility space, competitive pressures, high manufacturing fees, or just general desire for a newer and maybe even better product.

What makes Trader Joe's different from other grocery stores? ›

At Trader Joe's, you won't find a lot of branded items. Instead, you'll discover a store full of unique and interesting products, along with everyday basics, in the Trader Joe's label. Our buyers travel the world searching for products we think are exceptional and will find a following among our customers.

What does Trader Joe's not do? ›

1. Trader Joe's has no plans to offer delivery or curbside pickup. Many big supermarket chains and big-box retailers that offer fresh grocery items have their own systems for online ordering for delivery or curbside pickup.

What does Trader Joe's do with unsold food? ›

Through our Neighborhood Shares program it's been our long-running policy to donate 100% of products that go unsold but are safe for consumption to local food banks & other non-profit food recovery partners.

What is the most sold item at Trader Joe's? ›

Chili and Lime Flavored Rolled Tortilla Chips. Whether it's their satisfying crunch, the just-hot-enough seasoning blend, or the fact that they're $2.99 per bag — or a combination of all of the above — these rolled chips bested everything else on Trader Joe's shelves and in its freezers to come out on top.

What is the hidden prize at Trader Joe's? ›

At most stores, the employees hide a stuffed animal somewhere among the shelves and stacks in the store. It's the perfect way to distract kids during a shopping trip. If your kiddo finds the stuffed animal, bring it to one of the employees for a special reward. The stores usually offer a sweet piece of candy!

What makes Trader Joe's stand out? ›

Value for Money: Quality at Affordable Prices

They understand the importance of offering value for money to their customers. By carefully selecting their suppliers and leveraging their strong brand reputation, Trader Joe's is able to offer products that meet their quality standards while keeping prices competitive.

What is the unique selling proposition of Trader Joe's? ›

Developing Your Unique Selling Proposition

For example, Trader Joe's created an experience for their customers that no one else could replicate. They had unique products at low prices and customer service that was unlike anything else in the industry. To develop your own USP, think outside the box.

Why does everyone love Trader Joe's? ›

She mentioned the outgoing, charismatic employees who are encouraged to strike up conversations, its quirky hand-drawn signs, its low prices, its unique seasonal products, and its fun, laid-back atmosphere that helps it to stand out from the hustle and bustle of other popular supermarket chains.

Are Trader Joe's employees told to flirt? ›

"Can you please tell us once and for all, are our crew members told to flirt with customers?," asks Tara Miller, one of the co-hosts of the podcast. Bryan Palbaum quickly responds, "Definitively, no."

Why are Trader Joe's eggs so cheap? ›

In a time when kitchen essentials like eggs and milk have skyrocketed in price, Trader Joe's stores have largely weathered the storm of inflation. Because of their direct relationship with suppliers and curated stock, the chain manages to keep prices low.

What is Trader Joe's most famous for? ›

The 30 most iconic Trader Joe's foods of all time
  1. Unexpected Cheddar Cheese. ...
  2. Everything But The Bagel Sesame Seasoning Blend. ...
  3. Cauliflower Gnocchi. ...
  4. Chili & Lime Flavored Rolled Corn Tortilla Chips. ...
  5. Mandarin Orange Chicken. ...
  6. Mochi Cake Mix. ...
  7. Ube Purple Yam Flavored Ice Cream. ...
  8. Lemony Arugula Basil Salad Kit.
Apr 4, 2023

Can you return food to Trader Joe's if you don't like it? ›

Trader Joe's has a generous return policy — you can bring almost any item back to the store for a full refund, with or without a receipt. This includes food items you've opened and even eaten as well as nonedible products that didn't meet your expectations.

How much do Trader Joe's employees get off groceries? ›

Trader Joe's is dedicated to making an investment in and for you. All Crew Members currently receive up to a 20% discount on all products in our stores. We offer exceptional medical, dental and vision plans to eligible Crew Members.

Why is Trader Joe's cheaper than other grocery stores? ›

According to the Trader Joe's website, the grocer deals directly with manufacturers and growers instead of with brokers and distributors, which is the norm for most American grocery chains. Cutting out that middle tier is part of the reason TJ's is able to offer products at such consistently low prices.

Why does Trader Joe's get rid of items? ›

Our mission is to bring you the best quality products at the best prices. To do this, we have to manage our store space smartly. If a product is not earning its spot on our shelves, then we discontinue it to make room for something new. We do not enter into the decision to discontinue a product lightly.

What is the Trader Joe's controversy names? ›

The 17-year-old author of the petition, Briones Bedell, wrote that “The Trader Joe's branding is racist because it exoticizes other cultures — it presents 'Joe' as the default 'normal' and the other characters falling outside of it — they are 'Arabian Joe,' 'Trader José,' and 'Trader Joe San. '

Why did Trader Joe's change their JoJo's? ›

In recent memory, the classic Joe-Joe's we all knew and loved simply weren't matching our expectations. So we partnered with a long-time supplier to create a next-generation Joe-Joe worthy of the name.

What are the challenges that Trader Joe's is facing in the current market? ›

Nonetheless, the company faces threats from intense competition, labor issues, commodity price volatility, and risks associated with cost reduction strategies and reliance on third-party manufacturers. Managing these factors effectively will be crucial for Trader Joe's continued success in the grocery industry.

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